Our Vision

As the new entrant into the Indian start-up ecosystem, we envisage our brand to carve a niche for itself. We want to establish ourselves as a global brand that people can trust for quality and elevating experiences. We want our brand to become synonymous with excellence. We want to significantly impact the market with our customer- oriented values.

Our Mission

Fascinated by the world of luxury watches, we started this global fine watch brand with the aim of making luxury watches affordable to all. All our watches are manufactured and assembled in India. We strongly believe "if you make something good, people will certainly take notice". Imbibing this principle in our core ideology, we strive to spread our wings into more sectors.